The PR playbook for tough markets, with Kelly Bennett

Ways to Wealth
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Episode 135

Kelly is the founder and managing director of One Plus One Communications, one of Aotearoa’s leading independent corporate communications firms, and the 2025 PRINZ Large PR Consultancy of the Year.Kelly breaks down what has changed in PR over the last five years and what has not, why local nuance and trust matter more than ever, and why the firms that earn attention through podcasts, op eds, conferences, and consistent thought leadership will keep pulling ahead as search and media keep shifting.

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Episode 135

The PR playbook for tough markets, with Kelly Bennett

Kelly is the founder and managing director of One Plus One Communications, one of Aotearoa’s leading independent corporate communications firms, and the 2025 PRINZ Large PR Consultancy of the Year.Kelly breaks down what has changed in PR over the last five years and what has not, why local nuance and trust matter more than ever, and why the firms that earn attention through podcasts, op eds, conferences, and consistent thought leadership will keep pulling ahead as search and media keep shifting.

Listen now on:
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