Pricing

What Makes Videos Go Viral, with Andy Wright

28 June 2026

Andy Wright runs Engage Media, a one-man content agency making social videos for brands from Volkswagen to the local pharmacy. A former radio presenter and pro golfer who now fronts golf for Sky, he's obsessed with one question: what makes people stop scrolling? After years making content nobody watched, he cracked the single principle most people get wrong. He reveals why rough beats polished, how a small-town pharmacy video hit half a million views, and the real cost of playing it safe.

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